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<channel>
	<title>Mike Epstein  Copywriter</title>
	<link>http://www.theworkofmike.com</link>
	<description>Mike Epstein  Copywriter</description>
	<pubDate>Mon, 10 Oct 2011 20:29:37 +0000</pubDate>
	<generator>http://www.theworkofmike.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Monaco RV</title>
		<link>http://theworkofmike.com/Monaco-RV</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Monaco-RV</comments>
		<pubDate>Mon, 10 Oct 2011 20:29:37 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">2128469</guid>
		<description>Brand ads for the Holiday Rambler and Monaco Coach lines of Monaco RV. 

&#60;img src="http://payload.cargocollective.com/1/0/14887/2128469/HolidayRambler.jpg" border="0" width="572" height="768" width_o="572" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/2128469/HolidayRambler_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/2128469/MonacoCoach.jpg" border="0" width="609" height="768" width_o="609" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/2128469/MonacoCoach_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>International Truck</title>
		<link>http://theworkofmike.com/International-Truck</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/International-Truck</comments>
		<pubDate>Tue, 10 May 2011 19:00:39 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Print, Digital, Interactive, Direct Mail, POS]]></category>

		<guid isPermaLink="false">1419745</guid>
		<description>Art Director - Kevin Eichorst



A teaser video to build excitement around the upcoming International AeroStar.


An International Global Brand video to be played at trade shows in South Africa, Brazil, Australia and Latin America. The video also lives on each of the above markets' websites.



Every year Navistar sponsors an LPGA event in honor of a local or national cause. The past two years the LPGA and Navistar have teamed up with the Wounded Warrior Project.

2011 LPGA Navistar Classic
&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_Wounded_Warrior_Ad_r2.jpg" border="0" width="670" height="433" width_o="1024" height_o="663" src_o="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_Wounded_Warrior_Ad_r2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/M10234_Navistar_LPGA_FullPg_r3_LR.jpg" border="0" width="396" height="768" width_o="396" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/M10234_Navistar_LPGA_FullPg_r3_LR_o.jpg" align="left" /&#62; 


2010 LPGA Navistar Classic
&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_fullpgad_v9.jpg" border="0" width="528" height="1024" width_o="528" height_o="1024" src_o="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_fullpgad_v9_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_Alabama_Ad.jpg" border="0" width="609" height="768" width_o="609" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/LPGA_Alabama_Ad_o.jpg" align="left" /&#62; 

Forbes Coverwrap re-launching International's customer service solutions package, OnCommand.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_OnCommand_Page1.jpg" border="0" width="670" height="303" width_o="1024" height_o="464" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_OnCommand_Page1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_OnCommand_Page2.jpg" border="0" width="670" height="301" width_o="1024" height_o="461" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_OnCommand_Page2_o.jpg" align="left" /&#62; 

Forbes Coverwrap introducing the "5 reasons" to believe in the International ProStar+ with MaxxForce 13.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_ProStarMF13_Page1.jpg" border="0" width="670" height="311" width_o="1024" height_o="476" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_ProStarMF13_Page1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_ProStarMF13_Page2.jpg" border="0" width="670" height="310" width_o="1024" height_o="474" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_ProStarMF13_Page2_o.jpg" align="left" /&#62; 

Forbes Coverwrap highlighting MaxxForce Big Bore engines.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_MaxxForce_Page1.jpg" border="0" width="670" height="300" width_o="1024" height_o="459" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_MaxxForce_Page1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_MaxxForce_Page2.jpg" border="0" width="670" height="300" width_o="1024" height_o="459" src_o="http://payload.cargocollective.com/1/0/14887/1419745/ForbesWrap_MaxxForce_Page2_o.jpg" align="left" /&#62; 

Internationaltruck.com homepage refresh. Current project.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/IT_Homepage.jpg" border="0" width="459" height="768" width_o="459" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/IT_Homepage_o.jpg" align="left" /&#62;  

An interactive dealer app for ipad, breaking down every vehicle as well as service offerings, to help serve the sales forces at International Truck dealerships.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/App_Page1_ipad.jpg" border="0" width="670" height="541" width_o="951" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/App_Page1_ipad_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/App_ProductPage_ipad.jpg" border="0" width="670" height="541" width_o="951" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/App_ProductPage_ipad_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/App_Page2_ipad.jpg" border="0" width="670" height="541" width_o="951" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/App_Page2_ipad_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/App_Page8_ipad.jpg" border="0" width="670" height="541" width_o="951" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/App_Page8_ipad_o.jpg" align="left" /&#62; 

TerraStar configurator on internationaltruck.com

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/Configurator1.jpg" border="0" width="670" height="438" width_o="1024" height_o="670" src_o="http://payload.cargocollective.com/1/0/14887/1419745/Configurator1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/Configurator3.jpg" border="0" width="670" height="439" width_o="1024" height_o="671" src_o="http://payload.cargocollective.com/1/0/14887/1419745/Configurator3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/Configurator4.jpg" border="0" width="639" height="768" width_o="639" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/Configurator4_o.jpg" align="left" /&#62; 

Direct mail piece promoting the ProStar+ "Drive it to believe it" sales promotion.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_Direct_Mail_R12.jpg" border="0" width="670" height="312" width_o="1024" height_o="477" src_o="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_Direct_Mail_R12_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_Direct_Mail_R122.jpg" border="0" width="670" height="312" width_o="1024" height_o="477" src_o="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_Direct_Mail_R122_o.jpg" align="left" /&#62; 

"Drive it to believe it" ProStar+ ad in International's Trail magazine.

&#60;img src="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_TrailAd_R10.jpg" border="0" width="600" height="768" width_o="600" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/1419745/P10030_DITBI_TrailAd_R10_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>KFC</title>
		<link>http://theworkofmike.com/KFC</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/KFC</comments>
		<pubDate>Tue, 17 Aug 2010 17:24:10 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Print, Social, Outdoor]]></category>

		<guid isPermaLink="false">550431</guid>
		<description>Art Director - Kevin Eichorst

This holiday season stay warm and keep your chicken warmer with Bucket Sweaters from KFC.




&#60;img src="http://payload.cargocollective.com/1/0/14887/550431/Bucket_Sweater_Layout_01.jpg" border="0" width="593" height="768" width_o="593" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/550431/Bucket_Sweater_Layout_01_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/550431/Bucket_Sweater_Layout_03.jpg" border="0" width="593" height="768" width_o="593" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/550431/Bucket_Sweater_Layout_03_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/550431/BusShelter_Text.jpg" border="0" width="601" height="809" width_o="601" height_o="809" src_o="http://payload.cargocollective.com/1/0/14887/550431/BusShelter_Text_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/550431/QVCShow_Text.jpg" border="0" width="670" height="517" width_o="994" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/550431/QVCShow_Text_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/550431/FacebookApp_Text.jpg" border="0" width="670" height="511" width_o="1006" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/550431/FacebookApp_Text_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/550431/Twitter_Text.jpg" border="0" width="670" height="511" width_o="1006" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/550431/Twitter_Text_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Rogaine Foam</title>
		<link>http://theworkofmike.com/Rogaine-Foam</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Rogaine-Foam</comments>
		<pubDate>Fri, 28 May 2010 12:00:28 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Digital]]></category>

		<guid isPermaLink="false">305632</guid>
		<description>You need a hole in your head, like you need a hole in your head.  So when it comes to restoring your locks of love, the sooner the better. With Rogaine Foam there's more where that came from.



&#60;img src="http://payload.cargocollective.com/1/0/14887/305632/Espn4_allOnPage.jpg" border="0" width="670" height="517" width_o="994" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/305632/Espn4_allOnPage_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/305632/Espn1_lettersize.jpg" border="0" width="670" height="439" width_o="1024" height_o="671" src_o="http://payload.cargocollective.com/1/0/14887/305632/Espn1_lettersize_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/305632/Espn2_lettersize.jpg" border="0" width="670" height="416" width_o="1024" height_o="637" src_o="http://payload.cargocollective.com/1/0/14887/305632/Espn2_lettersize_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/305632/Espn3_lettersize.jpg" border="0" width="670" height="439" width_o="1024" height_o="672" src_o="http://payload.cargocollective.com/1/0/14887/305632/Espn3_lettersize_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Sweet Earth</title>
		<link>http://theworkofmike.com/Sweet-Earth</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Sweet-Earth</comments>
		<pubDate>Sat, 10 Apr 2010 19:58:30 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Design, Packaging]]></category>

		<guid isPermaLink="false">159754</guid>
		<description>Designer Michael Mitzman and I created, Sweet Earth. A line of all-natural juices for kids that come in an easy to serve box. Collect the whole set!

Website to follow.



&#60;img src="http://payload.cargocollective.com/1/0/14887/159754/Andre-s.jpg" border="0" width="670" height="446" width_o="1024" height_o="683" src_o="http://payload.cargocollective.com/1/0/14887/159754/Andre-s_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/Larry-s.jpg" border="0" width="670" height="446" width_o="1024" height_o="683" src_o="http://payload.cargocollective.com/1/0/14887/159754/Larry-s_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/Olivia-s.jpg" border="0" width="670" height="446" width_o="1024" height_o="683" src_o="http://payload.cargocollective.com/1/0/14887/159754/Olivia-s_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/Group2.jpg" border="0" width="598" height="768" width_o="598" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/159754/Group2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/Copy Group_a.jpg" border="0" width="670" height="688" width_o="747" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/159754/Copy Group_a_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/AndreCopyCU.jpg" border="0" width="206" height="600" width_o="206" height_o="600" src_o="http://payload.cargocollective.com/1/0/14887/159754/AndreCopyCU_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/LarryCopyCU.jpg" border="0" width="202" height="600" width_o="202" height_o="600" src_o="http://payload.cargocollective.com/1/0/14887/159754/LarryCopyCU_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/OliviaCopyCU.jpg" border="0" width="214" height="600" width_o="214" height_o="600" src_o="http://payload.cargocollective.com/1/0/14887/159754/OliviaCopyCU_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159754/GloriaCopyCU.jpg" border="0" width="211" height="600" width_o="211" height_o="600" src_o="http://payload.cargocollective.com/1/0/14887/159754/GloriaCopyCU_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Ramen Ninja</title>
		<link>http://theworkofmike.com/Ramen-Ninja</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Ramen-Ninja</comments>
		<pubDate>Sun, 14 Mar 2010 22:37:53 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">159775</guid>
		<description>He began training during his second sophomore year when the university started offering martial arts as an elective. He had found his calling and from that point on wanted to eat, sleep, and breathe martial arts. More training meant giving up more shifts at O'charleys and Hollywood Video, but by committing to Ramen it was all possible. 

A Ramen Ninja was born.




</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Charmin Double Roll</title>
		<link>http://theworkofmike.com/Charmin-Double-Roll</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Charmin-Double-Roll</comments>
		<pubDate>Wed, 10 Mar 2010 15:27:02 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Print, Outdoor]]></category>

		<guid isPermaLink="false">159716</guid>
		<description>Nothing screams desperation like being stuck in the john, staring down the cardboard barrel of an empty roll of toilet paper. Don't leave the next guy hanging. 

It's common courtesy.



&#60;img src="http://payload.cargocollective.com/1/0/14887/159716/charmin_business.jpg" border="0" width="593" height="768" width_o="593" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/159716/charmin_business_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159716/charmin_kids.jpg" border="0" width="593" height="768" width_o="593" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/159716/charmin_kids_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159716/charmin_jockey.jpg" border="0" width="593" height="768" width_o="593" height_o="768" src_o="http://payload.cargocollective.com/1/0/14887/159716/charmin_jockey_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159716/newsBox.jpg" border="0" width="670" height="378" width_o="1024" height_o="578" src_o="http://payload.cargocollective.com/1/0/14887/159716/newsBox_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/14887/159716/OnionFINAL2.jpg" border="0" width="670" height="408" width_o="1024" height_o="625" src_o="http://payload.cargocollective.com/1/0/14887/159716/OnionFINAL2_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Big League Chew</title>
		<link>http://theworkofmike.com/Big-League-Chew</link>
		<comments>http://theworkofmike.com/following/theworkofmike.com/Big-League-Chew</comments>
		<pubDate>Mon, 23 Nov 2009 23:17:07 +0000</pubDate>

		<dc:creator>Mike Epstein  Copywriter</dc:creator>
		
		<category><![CDATA[Print, Social, Outdoor]]></category>

		<guid isPermaLink="false">159705</guid>
		<description>Art Director - Brent Fagerburg

The Majors may not be calling, but the Big League is. Each spring and summer twenty-somethings everywhere return to the diamond in hopes of reclaiming their glory days. 

That's the spirit.




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		<wfw:commentRss></wfw:commentRss>

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